Thanks for the reply! What I just don't understand is, doesn't that mean every company is more or less data driven? I'd assume most companies act according to some key metrics they collect.
Not necessarily, some are driven by customer demand, some by community features or some by investors. It depends on the stage of the company too. An early stage start up sometimes simply does not have enough bandwidth for metrics. Slightly more mature startups can begin to base project based decisions on data.