[rgbrenner]

Why would they want to do that? They have the money to play the game... it's startups and disrupters to their business who don't have the money to do it. When the day comes when a startup challenges one of these companies, one of two things will happen: they'll be forced to sell or they'll get sued to oblivion. Just the threat alone keeps startups from operating in their space and getting investors, etc. These companies don't want to compete with you.