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by ddrt 2212 days ago
Can anyone explain why there’s a new trend I. Saying a negative, then saying “but” and stating another negative. Like...

“He was a dishonest man. But, he cheated on his wife”

“He had a nut allergy. But, he had a dairy allergy.”

It’s like they’re saying: “he’s a good father. However, he had a dark side.” But they’re really not.

Also, at the beginning they say “it may be unraveling” and begin to show how it never had any legs to stand on. Just confusing communication for an article.

2 comments

Antimalarial drugs touted by the White House as possible COVID-19 treatments looked to be not just ineffective, but downright deadly.

I think the quote above is what you're referring to. If so, the structure "Not only {small_point}, but {large_point}" is extremely common and used both with negatives and positives.

Titles are the copy that are the most critical to driving eyeballs to your content. I suppose "mysterious company ... may be unraveling" sounds like an engaging mystery for the reader to enjoy.