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by throwablePie 2207 days ago
SpaceX has a huge potential opportunity for raising funding / earning profits via toy licensing and sales: https://www.barrons.com/articles/spacex-overwhelmed-by-deman...

Wouldn't it be interesting if Elon could achieve his Mars objectives faster not by selling LEO satellite services or space launch capacity but by selling and/or licensing toys (and sparking dreams) here on Earth?

Despite the current pandemic, this is a great time to be a young person. Dreams and human potential seem infinite.

Edit: Who would own the IP, NASA or SpaceX or both?

4 comments

Absolutely. I would buy the heck out of a 4000-piece Falcon Heavy LEGO set, and I suspect I’m not alone.
Saturn V scale Falcon 9 fan submission under review.

https://ideas.lego.com/projects/1abc6458-52e8-4e7d-a04c-04ba...

Yep, it can go right next to my 1969 piece Saturn V.
Saturn V scale Falcon 9 fan submission under review.

https://ideas.lego.com/projects/1abc6458-52e8-4e7d-a04c-04ba...

That is genius. They should continue the trend and do a 2020 Falcon (or whatever year they choose).
I went looking for a Falcon toy for my kids a year or two ago and was really surprised to find nothing. They should definitely license toys.
He could sell them in the Tesla showrooms and really drive up traffic, too. Crazy amounts of opportunities here.
I know this is a tactic Elon has definitely used before - i.e. hats and flamethrowers to fund the Boring company.

I can't find the source because Google is a bit biased towards giving me articles about yesterday's launch but I know at a press conference w/ NASA Elon stated the technology they're developing for NASA should not be considered proprietary and that NASA could do what they wanted with it. With that being said, the Falcon 9 designs have to be SpaceX's IP.