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by pas 2214 days ago
Why? They could have simply named them with AWS Serverless, or AWS Compute, or whatever.

Using these brand names might make it easier to evolve them later, or they really wanted nice sounding names because eventually you'd have to write out long phrases with the AWS prefix, and that's probably harder to market.

2 comments

> AWS Serverless

Which serverless? ECS Fargate? Lambda? Step Functions?

There are tons of AWS services which are technically "serverless". Even S3 obfuscates away the server.

https://aws.amazon.com/serverless/

Los Balancer = HaProxy Serverless
Those names are extremely generic and each covers many completely different service offerings.