[whitehouse3]

The estimates I’ve seen put it closer to $60 million annually on the low end. Perhaps as high as $240 million.

[misiti3780]

if he makes 60-240MM/year, then taking 100MM for a multi-year spotify contract makes absolutely no sense.

[raydev]

It makes sense when you consider that before Spotify, he/his team were having to chase down that money with no guarantee, subject to the whims of sponsors and audience and YouTube.

Now the money is guaranteed and they can just focus on the content in the show. Sounds like an amazing deal.

[misiti3780]

if the number was 240MM/year, i still think it makes no sense but i guess i do not know how much energy they were spending "chasing down" money

[whitehouse3]

I think the effort is mostly around copystrikes. YouTube demonetizes and removes his videos whenever he plays even a snippet from a copyrighted work. If Spotify's lawyers handle those issues then Rogan can focus more on the show.