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by rmrfstar 2222 days ago
The article you linked isn't great.

It attacks a study that no one finds credible, which labeled a company's entire SG&A as "marketing" and found that "marketing" so measured was 10x R&D. It also predates the BBC link.

So, what you meant to say is "calling SG&A marketing is not really useful," which is true. But that's not what the linked BBC article did at all.