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by majormajor 2232 days ago
So if someone was searching for Hilton would you drop them on a page with Motel 6 pinned at the top if they paid you some money? With Hilton nowhere on the page?

That's what's being claimed in the original comment here.

That's what feels like incompetence (or, more likely, a "targeted landing pages" project that just hasn't been very prioritized).

1 comments

Yes, it's most likely that the ad that's matching is the generic one for "Lansing, MI BBQ" or something to that effect and therefore it's not pointing to a specific landing page. It may also be that Doordash has found that individual restaurant keywords that point to specific restaurant pages are just not profitable.