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by karatestomp
2238 days ago
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Conspicuous consumption. The price is the point. It’s a signaling thing. In the case of something like sneakers with a big brand logo on them, it’s likely someone “low” trying to signal to their peers that they’ve made it (whether they have or not). See: Fussell’s Class, or The Official Preppy Handbook for signaling rules specific to the upper-middle and upper classes (very expensive sneakers with swooshes: big no. Somewhat expensive tennis shoes with wear patterns from serving: yes) |
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One newly rich Russian shows another a tie he bought a minute ago for 3000 USD. That guy replied, “This is stupid. You had to go to the shop over there. They sell the same tie for 5000 USD”.