[taurath]

I've thought this way for a while, but after seeing a few things go live without and with campaigns I think there's an underestimation of how indifferent people are unless they've been primed. Ideas of things to purchase just don't generate in people's heads very much outside of advertising. You could say without advertising we'd all be a lot more satisfied and I'd believe you (see: quarentine), but if you're a business trying to sell more things to more people I no longer think advertising isn't a valid way to put your idea in front of people.