[alexhuyen]

One of the best resources I found was the Small Business Administration (SBA). I learned a lot from just reading through all their online resources (https://www.sba.gov/business-guide). I'm pretty sure a similar organization exists wherever you are, just search for 'small business administration' + your location.

I think if you want more hands-on learning, you should schedule an appointment with an experienced business advisor. The small business org will do their best to find a relevant expert to advise you. I did one of these and I got matched with an Entrepreneurship lecturer from USC where I was able to pick up a ton of insight on marketing and running/starting up a business in general. I feel that this was valuable information that would've taken a lot longer to find or learn if it was on my own. I highly recommend this and the best thing is it was completely free. Make sure to take lots of notes and ask questions specific to your situation. You can schedule follow-up appointments as you reach milestones in your marketing plan as well. There are also some marketing workshops but some of those have fees so watch out for that. I was surprised but there is no "catch", it's just a taxpayer supported organization for supporting small businesses.

tldr; https://www.sba.gov/business-guide/plan-your-business/market...

[ahmedbaracat]

That's very insightful. I currently live in London, so I will try to find the closest alternative. Thank you so much :)