Yeah, it's called skimming and scanning [1].
This is why things like information hierarchy [2] and vertical rhythm [3] are emphasized in modern design.
[1] https://en.wikipedia.org/wiki/Speed_reading#Skimming_and_sca...
[2] https://zevendesign.com/designers-guide-to-visual-hierarchy/
[3] https://zellwk.com/blog/why-vertical-rhythms/