[II2II]

I suspect that a large part of the problem are our portals to the web.

The major search engines have a bias towards large commercial sites, likewise for the articles linked to by major news outlets and the recommendations made on social networking sites. There are likely good reasons for this. Links to commercial sites or commercially hosted sites are more reliable and the content being more generic, thus applicable to a larger audience.

None of that means the open web, or open internet, does not exist. It simply means that it is incredibly difficult to discover.