[kavalg]

A really interesting question indeed. While Docker containers are a blessing from many perspectives, their orchestration is far from easy (yes k8s I am looking at you). Another consideration of a CTO, when choosing buy vs build, would be the cloud vendor lock-in and pricing consideration. Big cloud vendors may be a good offering for startups, when you need to move fast, growth is more important than margin and vendor lock-in is not an issue. However, as you grow, these things become increasingly important. Just to provoke some constructive thinking, I urge you to consider what businesses would become possible if running cost of IT & online payments equaled zero :)