[PeterStuer]

"SXSW brings Austin about $350 million annually."

Is that $350 million into the city taxes, or just $350 million for some private citizens, apparently some of whom you know and for whom it is undoubtedly a big deal.

[giggles_giggles]

It's $350 million in economic activity brought to or generated in the city, not in tax revenue. You can see the breakdown here.

https://explore.sxsw.com/hubfs/2019%20SXSW%20Economic%20Impa...