[chrisseaton]

> Well that looks a bit silly now doesn't it.

It's not silly to try some promising technology that ultimately doesn't work out for business. It's easy to be nasty in hindsight, from the comfort of your home, isn't it? Not so easy to try making it work in the first place.

[adam_fallon_]

What a vacuous comment. Granted in the early days you could give the benefit of the doubt that sure Magic Leap are trying to build some revolutionary AR - you could construe my comment as ill-natured.

But go to Magic Leaps website now. Look at the promotional video that is being shown there. Now go and look at actual footage of the Magic Leap unit in action.

The company are being entirely misrepresentative of what their product actually is. They are using that amazing video footage to sell a product TODAY that is nothing close to the quality shown there. Look at what the unit is capable of and compare it to that.

Now sure, you can be given creative freedom to express the ideas of things that the Magic Leap lets you do. But then you remember the Whale video. They've been misrepresenting their product and trying to sell it using that misrepresentation for years at this point.

When TechCrunch first released video of the little floating robot game I remember people being astounded at how asinine it was. This is what VCs have been raving about and pouring money into?

So what are they trying to make work? Their promotional videos, ability to dupe VCs and probably their rock solid sales team - how long can should you give that benefit of the doubt for? They are 9 years old at this point!