[acwan93]

There’s also the ripple effect of Shopify’s data.

We run an omni-channel API connector service for our wholesale distributors to connect Shopify/marketplaces to our own back-end on-premise ERP, and the distributors that have utilized this service are seeing record breaking numbers that are in-line with what Shopify is saying.

The downside? We launched this service less than a year ago and could’ve showcased some staggering numbers if we launched earlier. We’re trying to show the limited data we have to our customers to convince them to pivot to e-commerce while their wholesale channels are suffering.