[bmmccarthy]

Love this framing, but the best result of talking to customers about their feature requests is not prioritization, it is understanding what underlying problem those requests were meant to solve.

In my experience, feature requests are someone's best guess as to the solution to a problem, but often without the problem statement. When you ask about what problem the request is meant to solve, you come to understand your customers -- even better, you realize there is a much shorter list of important problems than of feature requests.

Focus on solving those core problems and most of the feature requests will melt away.