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by JeremyReeves 5585 days ago
You seem to read a lot of BAD salesletters written by lousy copywriters.

And THAT is where the difference is.

In my letters, my claims are backed up with proof. The testimonials are of people you can call on the phone. And I personally use the product before I even START writing.

Bad copy written by an unethical copywriter sucks.

Good copy written by a great copywriter will keep your eyes glued on the page as long as they want you reading :)

1 comments

Well, it's very easy to manipulate people in need. A lot of these scam sites go after people with medical conditions.

Example: "Forbidden Neck Pain Relief", should stay forbidden because it's a lame scam. http://www.sitejabber.com/reviews/www.losethebackpain.com

They've also clogged up google for the keywords "Jesse Cannone scam" with fake reviews/testimonials. They're selling snake oil.

It's typical scam behavior, make outlandish claims, sell cheaply made product at high price, give kick back to affiliate. It doesn't matter if your product sucks, just market the shit out of it & make returning it hard to do or not worth the hassle. It might be worthwhile to sneak in a recurring charge while you're at it.

I am pretty sure the overpriced inversion table is similar. Also just because a saw cuts through a car on TV doesn't mean it does it in real life. Using an infomercial as an example of good marketing just shows the quality level that's being aimed at here.

There are too many worthless business ventures out there & too many stupid people falling for them. Some of these people though have serious medical problems & are desperate for a cure. Preying on these peoples condition isn't a trait I'd tout.

You may be good at writing convertible copy, but just because you've conned yourself into thinking what you write is true, doesn't actually make it so.

I hate to tell you, but it DOES make it true.

Because I personally deal with back and neck pain (fell out of a 25 ft. tree)... have personally used his products... and they personally gave ME relief.

I don't promote crappy products. I personally test EVERY single product I promote to make sure it's going to help people.