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by jmalicki
2267 days ago
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Why would making revenue be preferable in this case? If I have to buy gas for $1 a gallon from my supplier and can only sell it for $0.90, why not close up shop for awhile, then I don't have to deal with maintenance, don't have to pay the cashier, etc. Sure if you have fixed costs like debt you have to pay you may make a loss on your business as a whole, but selling at negative gross margins only makes sense if you're somehow being strategic about it. |
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