[yoda_sl]

You are getting initially some good exposure when the app is first released and the app appear on the first page of the AppStore. If you are super lucky your app can feature in the noteworthy section or fully featured. But getting fully featured is not easy and it is up to Apple only to decide on that. One thing that I will definitely recommend is to add some localization for a few other languages. Yes the US AppStore generate potentially the largest source of revenue but other non English speaking countries can be another way to climb in the chart and get some coverage to get your app noticed. One of my app was featured one time on an italian web site and there was definitely a nice side effect on sales + ranking in the Italian store.

(edit: typo/re-wording)

[hallmark]

In your own experience, did the app need to be localized at the initial launch or did you see boosts in sales after localizing your app later on?