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by keanzu 2272 days ago
Gravity, which he co-founded in 2004 with his brother Lucas Price.

making a dramatic announcement to his 120-member staff on April 13, inviting NBC News and The New York Times to cover it

The reaction was tsunamic, with 500 million interactions on social media and NBC's video becoming the most shared in network history.

https://www.inc.com/magazine/201511/paul-keegan/does-more-pa...

I'm confused as to how he managed to parlay a tsunamic reaction of 500M social media interactions into a 16yo company whose finances are in need of slashing the CEO's salary to zero.

1 comments

> ...company whose finances are in need of slashing the CEO's salary to zero.

You're only looking at one side of the equation. The CEO wanted to ensure that his employees were all making a living wage. He's so committed to that that he's taking the same wage. To spin that as a foundering business is rather disingenuous.

I wish more executives would take more modest wages. My employer would have a lot more runway if our execs were making the same as the rest of us. Hard to buy into "belt-tightening exercises" where we sack a dozen qualified and necessary employees whose salaries don't add up to a single executive salary...

> My employer would have a lot more runway if our execs were making the same as the rest of us.

He was making the same as the rest of his staff so where is his runway? First serious crisis in 5 years since that article and he's scrounging for $70K.