[noodle]

your marketing model should not be "email techcrunch and get coverage".

i hope that you have features that make this social tool easy to socially spread. if thats the case and you have something people are interested in using, it should spread.

if i were you, i'd reverse the process. having people sign up first before knowing anything about your app is off-putting. switch it up, have them enter in their 5 facts first and then once they save it, let them do their account. people will be more willing to sign up to save their work than sign up just to see the product.

how do you spread it? make it interesting and easy to use. it'll spread from the ground up.

[jamie_maddocks]

I have twitter/facebook buttons to make it easy to sign in, on the dashboard it has facebook/twitter share buttons that lets them post a message to the service and the same system on the results page. I tried to make it so whenever there's something that could or would be wanted to share, I made it available at the click of a button.

I like your idea on entering the 5 facts and it'll definitely be something I'll look into. Thanks for the advice.

[noodle]

no problem. this isn't the kind of thing that people are going to search for on google to find and use. you're going to have to get people using it and it'll spread like that. make it easy for high schoolers to use it. perhaps (i don't know if you're doing it already or not) widgetize it for blogs.