[throes_death]

Thanks. TBH I think the niche was to small, the problem was too hard, the solution was too complex, the audience was too hard to connect with.

The niche can be served but I'm not sure it can be served and make a living from it. There are other competitors (without our USPs) but they're backed by universities so it's not clear if they're "stand alone" viable either. Thanks for your advice!