[gbasin]

I felt the same. I almost never watch product videos, and I watched this one all the way through... very well done.

[TedDoesntTalk]

over-produced. not raw and real.

[h00dui]

It's fun & pretty raw. It's also a great way to talk about the intention of this product.

[dvtrn]

I see these as synonyms for: 'creative', personally. Seems 'on brand' with the rest of the site and product presentation.