[rconti]

Yeah, there was an article the other day interviewing James Dyson about his new flatiron. The first part of the article asked him about their EV, which was basically ready for production (they spent years on it), but he said there was no way to make it profitably.

That said, Tesla is still selling cars with no federal rebate. So, actually, while you're right about $13.5k (historically), that's no longer correct. (of course, they've lowered prices, so perhaps that $6k number goes up?)

I don't doubt a more efficient automaker could shave thousands off that $6k number. And people would still buy it for a couple thousand more; making up the pricing difference.

Of course, that still brings us "only" to $0 unit profit.