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by 12elephant 2294 days ago
Good SEO tools are things like SEM Rush, Moz, ahrefs. That kind of thing. These tools are good for monitoring but they're not going to help you go up in the rankings, or get more traffic.

There are really only two ways to get better rankings and more traffic:

1. Produce good content that keeps people on your page/site for a long time.

2. Get quality backlinks.

If you do (1) correctly, (2) should follow without too much difficulty (aka some manual outreach).

2 comments

Be aware that having #1 is fine, but without #2 no one will find it via google.

Be more aware that google says if you manually acquire backlinks you may get kicked out of google or downranked. If you are in a competitive market, your competition will not link to you, and instead will report you to google for doing something. Then they may setup bad backlinks to you.

having to hunt around the web and ask people to take down backlinks is a thing.

Best advice, a stupid viral video that gets shared on fbok, insta, twitter, tiktok etc.. don't count on seo or google they are fickle.

These are the key points and I strongly believe we should add a third point: Web Performance.