[jordigh]

Logos and names are trademarked, not copyrighted. Theoretically, Apple could sue if they could argue that their trademark is being used in a way that could deceive consumers. That's the test for trademark infringement: would a reasonable person think that you are passing off a trademark as your own product?

But you don't need permission to say or use trademarks in a movie. Josie and the Pussycats is a famous example: they used a ton of trademarks to make it look like product placement, where in reality they weren't paid for all of the trademarks they used (nor did any of the named brands complain):

https://en.wikipedia.org/wiki/Josie_and_the_Pussycats_(film)...