[xkemp]

No, it wouldn't help.

The typical scenario is Comcast asking "startup X" for money to allow them to reach you.

You wouldn't have to pay more, nor would you necessarily notice: established sites would be exempt because customers expect them to work. But nobody will be missing a new company they have never heard of.

Since you will not (immediately) feel the impact, there will be no incentive for you to chose a different ISP.

Conversely, that startup doesn't get a choice: your ISP is the only route to get to you, and they have to pay or forfeit the chance to do business with you.

ISPs would be in a position to claim the vast majority of any internet-based business' profits. As a data-intensive startup, you would also be faced with the prospect of negotiating contracts with every single significant ISP. You'd get to make decisions such as "should we fire ten people, or go dark in Florida for the rest of the month?"