[sjs]

Or in zsh:

    setopt cdablevars
    nm=/path/to/whatever
    cd nm

[irfn]

you can put this in ~/.zshrc for persistent zsh bookmarks

  touch ~/.zshmarks && source ~/.zshmarks
  function b() {
    echo "hash -d $1=\"`pwd`\"" >> ~/.zshmarks && source ~/.zshmarks
  }

[spicycode]

or you could just put some paths on your cdpath and enable autocd.

[irfn]

and then you just cd by typing ~bookmark

[unfletch]

in Bash, change the first line to:

    shopt -s cdable_vars

[_b8r0]

in Bash you don't even need to do that, just do:

    foo=/etc/
    cd $foo