Because it isn't relevant and e-krona has nothing to do with bitcoin, certainly isn't trying to beat bitcoin. Neither is it trying to solve the same problems as bitcoin.
My theory is that the nerds on here who spend too much time in the financial fun house become imbibed with the ethos of it. It's really a sad end to a lot of idealistic young hackers who give up on changing the world in order to defend their fancy new stock portfolios. The joke is ultimately on them however, as everyone who trusts wall street eventually gets taken to the cleaners.