[jonknee]

That would give publishers a nice incentive to produce automated clicks themselves. There are no great answers to this issue, Google definitely falls short but full transparency is also not the answer.

The amazing thing to me is Google treats almost everyone the same. From a site getting $5 a month to $5,000 to $50,000. About the only difference I've noticed is I sometimes get to have conference calls with people who have the same suggestions. I've provided Google with billions of (legit!) ad impressions over the years and wouldn't even get a phone call before being kicked off.

[twism]

won't those publisher produced automated clicks count as invalid as well?