Hacker News new | ask | show | jobs
by pkamb 5602 days ago
"W3C makes no assurances that sites linked from the Supporters program will see improved ranking in search engine results. W3C instructs search engines to ignore links from the Supporters page."
1 comments

They have a nofollow meta in the head of the page, which according to http://www.seobook.com/robots-txt-vs-rel-nofollow-vs-meta-ro... is as good as rel="nofollow" when it comes to PageRank.
If the paid links don't pass PageRank, I don't think Google has a problem with them. I've seen Matt Cutts say that quite a bit lately, because Forbes was caught doing this (again).