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by Mmrnmhrm
2324 days ago
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IMHO the coronavirus was used as an excuse to kill a fair that was already producing negative ROI. Due to the size and fame of the fair, most big companies were forced to participate to "look better" than their competitors, even if they didn't have any great novelty to show there: it was a marketing arms race where each company had to invest more than the previous year. On the other hand, the relevance of the fair has dropped, correlated to the smaller incremental improvements that get into mobile phones year after year:
https://trends.google.com/trends/explore?date=all&geo=US&q=w... So, the Coronavirus gave an awesome opportunity to exit the race: a big company can skip the congress this year without appearing defeated. Let's see if the fair will have an edition next year. (of course that's only MHO) |
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