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by detaro 2318 days ago
What does that have to do with how people call actual LEGO bricks?
1 comments
maxerickson 2318 days ago
I figured https://news.ycombinator.com/item?id=22276586 made the context clear enough.

Ford doesn't worry about losing their brand. Lego does. So Ford regularly uses the brand as a noun itself, Lego Group asks people to not do that.

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detaro 2318 days ago
The only risk I can see is becoming a generic term for "construction bricks". I don't see how me calling my genuine Lego bricks Legos contribute to that.
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maxerickson 2318 days ago
It's how trademark law is written, use as a noun indicates it is becoming a generic term.
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