[mouzogu]

But finding those 100 people who care enough to pay for whatever it is you're producing must have a cost.

There are more ways to reach people now but considering the amount of noise out there it's like finding a needle in a haystack or perhaps worse as it's more likely, at least for an artistic project that they would need to find you.

That's without considering the fragility of a business that depends on 100 people. I just find something hokey and fake about this idea of having 100 or 1000 true fans to support you. It's especially grating coming from a VC firm whose basis for existence is growth, growth and more growth and then capitalising on that growth in the most ruthless and efficient way possible.

[paulpauper]

the cost is immense. Look at how much money Jeb Bush spent in 2015 to get fans. Like finding a needle in a silo. Some people can do it much easier, but it's random. there is no rule or strategy to reliably get fans quickly.