[tyre]

Now the first eight results are articles like:

Title: How to poach an egg that's easy for everyone

Content:

Are you looking for a way to poach an egg? We have found the easiest recipes for poached eggs anywhere and compiled them for you here. Don't worry, if you want the cleanest, mess-free way to simply poach an egg, this is how to poach an egg.

## Why would you want to poach an egg?

Poaching eggs is a delicious way to prepare eggs. You can poach eggs for breakfast, you can put poached eggs on toast, or make poached eggs for eggs benedicts. There are many simple and easy recipes for poached eggs.

etc. etc. etc.

with the actual instructions/recipes at the bottom.

Garbage.

[gundmc]

This is particularly bad in the food/recipe space. I've wondered if it's for SEO or if it's to stretch the content length of a short recipe and allow more spots for ads.

[CM30]

Always heard it may have something to do with copyright. You can't copyright a recipe (in the list of instructions sense), but you can copyright original prose/content.

Adding this stuff presumably makes it trickier for other sites to scrape/copy the recipe automatically, and lets them take down those who left the 'original' content in.

Alternatively, might be because of stuff like Yoast. Those tools have a 'readability checker' which might not class a simple list of instructions as 'easily readable'.