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by tonicb 2329 days ago
Really interesting point here. Although, there is a little more nuance needed and this is one of the big issues plaguing the campaigning software space - not all are created for the same goals and not all offer the same services.

If you take your example of NationBuilder, a company I know well as I led their European expansion, it only sold software not data. Unlike most American campaign software, NationBuilder does not sell data as part of their package. NationBuilder does not believe that you can create a sustainable and powerful community by using data that you have purchased, and thus only sells the platform.

So yes I agree with you that while campaigns can (and should) be paranoid about who has access to their data, and even how it is being used, this data brokerage model isn't the model that all companies adopt and it's a really important distinction to make.

While I am here, I will add the following, tech companies who want to democratise democracy (and I'm not saying that's the mission for everyone) and help lower the barrier to entry, cannot claim to do so if they alone decide who has access to these tools. Crucial decisions, such as which parties have access to the latest technology, should not be in the hands of a few tech titans of Silicon Valley - where the power they already wield is already unmeasurable.

All of the above is a fascinating and important debate and also a very American one. Campaigning and political technology is incredibly partisan in America, compared to Europe where what we fear most are monopolies.

1 comments

It is possible to run into more than enough trouble with data without being a data broker.
because you are a non-partisan software? I agree with the 'getting into trouble piece' I think. I don't see how being non-partisan gets you into more trouble or would increase those chances.
Customers will probably be less upset if something leaks internal to a party during a primary than they would be if something leaked to a different party.
what is the something in this context if not data?
you do not have to be a data vendor to have sensitive data on your servers