[HocusLocus]

Choose the right typeface, then

- put too many columns on the screen so that content scrolls down for a mile and the right side is always clipped

- after 'mobile' users complain, replace that with a single column with snap-into-view flibbery-gibbits that do not resemble any previous design

- implement CSS rules that make menu items or content just disappear if they do not fit on the screen

- remove any pseudo-static navigation or structure, all pages are now ?queries. Hopefully the search engines will abandon you and the drop in traffic will put you out of your misery.

- suck the entire site into SQL and vomit everything from script parsed JSON.

- the site is now completely blank to visitors with whitelist-js

- I have a special folder with bookmarks to 'blank' sites. I revisit them now and then to see if they have gone bankrupt or -- possibly -- hired some old geezer that put up static pages again.