Ask HN: What's considered good traction for a startup / idea?

[levirosol]

A startup I'm working on is seeing a > 10% conversion rate and we're excited about that. But I've recently started to wonder, what is considered a good conversion rate by other startups and/or money people?

Then with the recent number of startup traction / promotion related posts to HN, I see that it's not just a conversion rate question, but also a number of users question.

Obviously market plays a big part in what's considered a good number of users. 100 might be good for a niche market. 1000 might be good for a general hobby. 10k might be good for a general consumer product.

So that brings me back to the conversion rate bit. Of the people that land on a startup's site, what is considered a good conversion rate for signups? Is it different when you actually have a product vs just a landing page / invite list?

Thx

[keiferski]

Typically 2-3% is considered average/good. You're doing great at 10%.

[neworbit]

Depends on the industry but that sounds great - are those paying conversions, signups to email, something else?

[levirosol]

signups to an invite list. I don't want people to think i'm using this post to generate traffic, but check my submissions for a URL if you're curious.

[bigohms]

if its general traffic, you're a rockstar and I want your autograph. if its linking in from a niche traffic source/audience, you're still doing very well and the product has a high stickiness factor. congrats!