[ivalm]

In Russian it's more like "interact with attention"

[khorpy]

I think the more accurate variant would be "обратить внимание" which in context can be roughly translated to "turn".

[ivalm]

That's maybe closer to the root... you're right.

I guess when I initially wrote I was thinking more from the position "обращайся" which has more interact flavor and made more sense vis a vis attention.

[ronilan]

Can you post the phrase as written in Russian?