Today, mathematicians in the most general sense divide into algebraists and analysts. Tattooing Euler’s identity identifies you as a member of the analyst tribe, you live and breathe limits, sequences, and measures. A tattoo of Hamilton’s i^2 = j^2 = k^2 = ijk = -1 would identify you as a member of the algebraist tribe, who lives and breathes commutators, cohomologies, and quotients.
As another algebraist (category theory and computational complexity), this makes a lot of sense. Euler's identity is capricious and Euclidean to me, and far from the most beautiful equation, although it is still remarkably elegant. I don't have any tattoos, but I might consider some categorical diagram; I don't know how I'd pick just one! Perhaps there is some cool way to draw the Snake Lemma with a realistic-looking snake.