[likpok]

User growth is up, even on Facebook alone. If what you say is true you might expect weekly users to be up-or-flat while daily is declining, as people are locked in to the platform but less engaged with it. But daily users are also up.

[ridaj]

Are their usage numbers up only in those markets that monetize poorly though?

[bamboozled]

Are they your numbers, someone else’s or theirs ?

Seems like they’d have a vested interest to claim anything as daily users. Bots, trolls, whatever.

[sfifs]

If they're not removing obvious frauds in these numbers, they'll be the target of shareholder class action lawsuits. In general, numbers published by big corporations tend to be reasonably sourced due to this reason - gotchas tend to more subtle.

Privately held company numbers on the other hand are generally much more suspect (Uber before IPO, Snap before IPO, We work, Theranos...)

[nl]

True.

But there are plenty of proxy measures that show similar growth. For example the AppAnnie "active user" measure actually measures on device usage, and shows that 4 out of the top 5 most used apps world wide (or maybe ex-China? Unclear) are Facebook-owned (WhatsApp, Facebook, FB Messenger and Instagram. WeChat is number 4).

https://www.appannie.com/en/insights/market-data/state-of-mo...