[ksec]

I had to check the dictionary for the meaning of "hype"

a situation in which something is advertised and discussed in newspapers, on television, etc. a lot in order to attract everyone's interest:

May be its just me because Morden day usage of "hype" seems to involve and implies a negative meaning, especially in tech. Similar to false advertising. And no one was actively promoting ZFS, they were only very "responsive".

And then zealots, I had to reread 226 comments, ran to Cambridge dictionary

a person who has very strong opinions about something, and tries to make other people have them too

I dont see anyone having strong opinions and force others to have the same. If anything a lot of people are showing not because the love ZFS, but they have been burnt by btrfs.