[arghwhat]

The UX is optimized for insanely efficient mindless consumption.

Open, and you're immediately fed content with no interaction required. Not happy with what you see? Swipe.

[meerita]

Then if you think that, why don't you copy it and have the same effect? Because you can't and you will not get the same since isn't about UX but more about appealing to a certain sector of the population in the best moment.

[arghwhat]

If they had not managed to get the UX right, they would never have been able to appeal to that sector.

It targets an audience where any obstacle, which includes as much as a button press, might lead to them checking some other app instead.

[CPLX]

For the same reason I can’t create a stream of 140 character messages or write Stairway to Heaven again. Because someone already did the novel thing and captured the initial audience attracted by that novelty.

[meerita]

No, you've claimed the UX was part of the reason they've triumph. And that is not the point, again, is not about the song (most of the songs use the same notes), it's about appealing to a certain group of people in the right time and taken it over. They've started with videos, like Vine, then they moved on to musical.ly style for youngers, and they merged. That's how they started and gained traction until 2018 where they took it off