Is there a UVP other than the decentralization? I ask because I've seen a lot of social networks in the decentralized space, yet none have offered something that say, facebook, does not.
What's a UVP? Organizations may be interested in hosting a form of this app on their own dns/maintain control of their own namespace. I think the incumbents can stand to make a lot of money by whitelabeling the existing services and selling access to domains (G Suite for Twitter, for example).