[dacoja]

I wrote the first version before I had even heard of Brave. I recommend reading that one first and see if you still think that. (It's linked at the bottom of the article.)

I only added that part in the updated version a couple months ago because after learning everything I have about Brave since writing the article, I would feel remiss not mentioning it. What Brave is building truly feels to me like the best antidote to the adtech monstrosity Google and Facebook have created, and Brave is the only company I see with a clear vision on how to solve the problems for all parties (users, publishers, and advertisers).

If Brave was just another startup tackling a big problem, I wouldn't even think of mentioning it. But Brendan Eich is the one running this company, and he is undeniably one of the most influential people in the history of the web. He created the protocol that moved the web from 1.0 and 2.0, and then cofounded the company that took down the biggest browser of the time controlled by the monopolistic tech company of its day.

Who better to take down the biggest browser of today and create the protocol to move the web from 2.0 to 3.0?

—a guy betting on Brave