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by reactspa
2357 days ago
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E.g.: I'm a jeans & t-shirt kinda guy. However, I now dress a little more formally (business casual) because it leads to better outcomes. I've not gotten around to wearing suits even though that would be even better. A little more strategic: I usually wear at least one item of clothing with my employer's logo visible on it. (Gives off a "corporate citizen" vibe.) A far cry from the recent past when I'd carry a laptop-bag with my ex-employer's (and a competitor of my current employer's) logo on it. |
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Throughout modern history tech founders used this to great effect against suits.
My theory is that radically different dress from the norm (whether dressing up or down) can be advantageous provided you remain utterly confident and bring value to the table.