[MFLoon]

I'm no adtech expert, but I'm pretty sure he would not be getting .50 cents per user per year - that's what WebMD, one of the top 1000 most trafficked web sites in the world makes, so I assume it can sell it's ad space at a much higher price than a greenfield site with no traffic would.

[utopian3]

Fair point. I just searched for a bit, but can't seem to find a good "average revenue per user" for ad-based SaaS products. Anyone know?

[moneywoes]

Any luck? I'm very curious

[utopian3]

Nope, I must not be searching for the right keyword or acronym.