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by patio11
5607 days ago
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Lines like this: [I don't do interviews because] I hate taking time away from my writing, and I'm making enough money to stop doing things that I dislike. are some of the many reasons I love this blog. I don't know if that is going to be the experience of most authors, though. I think there is a wee bit of App Store Goldrush going on where the ridiculous superiority of the distribution channel makes marketing less necessary than it previously was for people at the head of the distribution. Konrath -- who I literally take physical notes from when it comes to marketing -- may be able to get by with less hustling than he used to, but I think more authors are going to approach the sort of tactics one uses to sell ebooks or software -- list building, online marketing (aside from just "uploading to Amazon", etc). I think the same is likely true of the App Store too, come to think of it. Angry Birds can be Angry Birds, but everyone else has to work against the platform's strong incentive to marginalize most of the catalog on any given day. |
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